sopheonwebinars

Part 3: Digital Transformation for Consumer Goods Innovation - Making it Real

In the previous webinars of this series, business leaders from The Hershey Company and Hain Celestial spoke to their experience in transforming their innovation processes and portfolios with digital technology, and the positive business results they have achieved in doing so.

This webinar will synthesize these two previous webinars by providing concrete, real-world illustrations of the concepts articulated by Hershey and Hain Celestial. Three of Sopheon’s own domain experts in Consumer Goods Innovation will speak to their experiences in digitalization and transformation for a broad set of Sopheon’s CPG clients and share how these best practices might be applied in other consumer firms. They’ll drill-down and provide specific examples that further articulate opportunities for improvement available to the entire consumer goods industry, including:

  • How consumer firms are leveraging new, agile-like, and highly visual methods of investment decision-making

  • Real-world strategies of how to streamline the cross-functional “business layer” of the product lifecycle

  • Tips for how to drive adoption and show “what’s in it for me” by enabling system-wide cross-functional efficiencies at the team member and team leader level

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Brad Eby

Client Account Executive
Sopheon

Brad has 25 years of experience working with automotive, high tech, and other discrete manufacturing companies in new product development and process improvement. In addition, Brad has experience in the consumer goods industry assisting companies in leveraging technology to improve innovation and new product development performance and efficiency.

Arvo Lepasepp

Pre-Sales Business Consultant
Sopheon

Arvo Lepasepp is a Pre-Sales Business Consultant within Sopheons’ Sales Organization. His responsibility is to provide innovation, product and business consulting expertise. The Pre-Sales Business Consultants are responsible for gaining a deep understanding of the innovation maturity and business requirements, and developing phased implementation plans. Educated at the University of Minnesota and the University of St. Thomas with an MBA degree, Arvo started his career working for a major U.S. based bank as a member of an implementation team responsible for converting this financial institution to a new trust accounting system. Over the next 25 years, he has held various positions within the financial services industry – with each position heavily involved in the sale, implementation and support of enterprise grade software applications. In 2016, he moved on to Sopheon to help support our customers innovation management initiatives.

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