Innovation and product professionals have a lot to worry about to drive the innovation and product lifecycle from initial strategy through to retirement.
In this webinar, Sopheon CPO Mike Bauer dives into the ‘Jobs to Be Done’ methodology and reviews how innovation and product lifecycles can be more efficient and supportive to the work of innovation professionals.
By using this approach, this presentation looks at the jobs that make up managing innovation over its lifecycle, using as a backdrop the development of a new smart product – where software, hardware, and manufacturing come together to produce a hybrid product. This trending topic talk was hosted online by Innov8rs.
To learn more about the process of product management, listen to this episode of the Innovation+Talks podcast.