Dan Adams is the Founder and President of The AIM Institute, which provides growth tools and services that cater to B2B product development needs. They also developed a free video course consisting of 50 two-minute videos to help B2B leaders drive organic growth. Dan wrote the book, New Product Blueprinting: The Handbook for B2B Organic Growth, to show B2B leaders that having a more knowledgeable customer base gives them an advantage when it comes to growth. In part two of this series, Dan describes what people can expect when they read his latest book and how they can implement its lessons in their business seamlessly. He explains the explosion of cloud-based software and how it cut the gap for project collaborations. He discusses The AIM Institute's Minesweeper Project De-Risking service and how it helps communicate project risks clearly to management. Dan also offers advice to leaders who want to find success in innovations.
"When you go into an unfamiliar market, you may be doing some transformational innovation." - Dan Adams
This week on Innovation Talks:
This Podcast is brought to you by Sopheon Thanks for tuning into this week's episode of Innovation Talks. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
Apple Podcasts | TuneIn | GooglePlay | Stitcher | Spotify | iHeart
Be sure to connect with us on Facebook, Twitter, and LinkedIn, and share your favorite episodes on social media to help us reach more listeners, like you.
For additional information around new product development or corporate innovation, sign up for Sopheon's newsletter where we share news and industry best practices monthly! The fastest way to do this is to go to sopheon.com and click here.