Mike Bauer is a leading product and strategy executive, business mentor, and the Chief Products Officer of Sopheon. He joined Sopheon in 2021 and has helped the company expand its SaaS solutions, which make it possible for companies worldwide to bring their innovative products to market. His experience in data communications, enterprise software, marketing automation, and big data led him to believe in the power of innovation. He graduated from Harvard Business School and Ohio State University and serves as a business mentor at the Founder Institute.
Today, I’m checking back in with Mike to continue our conversation from November 2021 about enterprise innovation management and project portfolio management. He shares what he learned from interviewing over 100 clients about approaches to innovation. He defines innovation in the current business landscape and clarifies that the definition is much broader than commonly assumed. He discusses the factors that have to come together for a company to innovate and how failure is a part of innovation. Mike also reveals the role of company culture and offers advice on fostering a culture that encourages innovation.
“You don't mandate an innovative culture—you build it.” -Mike Bauer
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