A global, independent leader in polyurethanes, polycarbonates, coatings and adhesives had an immediate business need for more aggressive and better coordinated innovation activities. Company leadership viewed this as a priority for future growth in an increasingly globalized market.
The company turned to Sopheon for help in creating a streamlined, automated innovation process that gave all innovation leaders – across every business unit – the visibility, transparency and timely data needed to supercharge its innovative products and market strategies.
To achieve its goals, the company needed to digitalize its innovation process and integrate many different initiatives from its three business units into a platform which would provide a “single source of the truth”. With different tools and processes, each business unit could not maintain sufficient transparency and project prioritization for effective decision making at corporate level.